LINDY ROUSSEAU

Holding the reigns first as Group Sales and Marketing Manager and then as Chief Marketing Officer for the award-winning ecotourism brand Singita for 13 years, Lindy recently embarked on the next chapter of her journey as a leading voice and advocate for exceptional safari experiences on the continent. After building this world-renowned brand and creating revenue value through a strong sales force, well-defined reservation channels and the development of sophisticated content, she is now embracing her new role as Chief Strategist for the group alongside its Founder, Luke Bailes. Harnessing her lifelong passion for conservation, it enables her to match Singita’s 100-year purpose to protect and preserve large areas of African wilderness for future generations with a range of skills gained over three decades – including being a sought-after speaker, board member and consultant. In her free time, she loves spending time with her two children, sport, cooking and interior decorating. Her passions include the education and mentoring of young women.